Curling is hot at Winter Olympics
#Curling! #Curling! #Curling!
You may be mystified, you may be entranced, you may be in love. But whatever you are, you’re watching, Facebooking, tweeting, pinning and “sharing” curling.
According to NBC Sports research chief Alan Wurtzel, curling is scoring again in the Olympics. In a teleconference with the Sherman Report, Wurtzel said more than 5 million viewers tuned in to watch curling on the first day it was broadcast.
It was the top-rated sport of the day on NBCSN, which, by the way, was the No. 1 cable network. (No, not just the No. 1 sports TV network, as the Sherman Report noted.)
“On CNBC, curling delivered 1.2 million viewers, its highest viewer delivery ever for that Monday time period,” Wurtzel said.
The most tweeted sports in the world this week? 1.) curling, 2.) ice dancing, 3.) figure skating, 4.) snowboard 5.) ice hockey.
Swedens skip Niklas Edin delivers the rock during the men’s curling semifinal game against Britain at the 2014 Winter Olympics, Wednesday, Feb. 19, 2014, in Sochi, Russia. (AP Photo/Robert F. Bukaty)
Russia’s skip Alexandra Saitova delivers the rock during the women’s curling competition against Denmark at the 2014 Winter Olympics, Monday, Feb. 10, 2014, in Sochi, Russia. (AP Photo/Wong Maye-E)
US Curling team members Ann Swisshelm, left, and Jessica Schultz sweep during Team USA’s loss to Sweden Saturday, February 15, 2014. USA dropped to 1-6 in competition at the Sochi Olympic Games. Photo by Mark Reis, The Gazette